How I Built This
Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds. New episodes release on Mondays and Thursdays.
781/883 episodes analyzed 709 hours of audio 236 books mentioned
Most mentioned books
- 1 Nursery StyleSerena Dugan and Lily Kanter · 1× across 1 episode
- 2 The Biochemistry of Infant Formula Manufacturing Practicesunknown · 1× across 1 episode TB
- 1 Built for a Better World: How Seventh Generation Pioneered a Movement That Changed the Purpose of BusinessJeffrey Hollander · 1× across 1 episode BF
- 2 Conscious CapitalismJohn Mackey · 1× across 1 episode
- 3 Funk & Wagnalls Standard EncyclopediaFunk & Wagnalls · 1× across 1 episode
- 4 Harry PotterJ.K. Rowling · 1× across 1 episode
- 5 Hello, My Name Is Awesome: How to Create Brand Names That StickAlexandra Watkins · 1× across 1 episode
- 6 How I Built ThisGuy Raz · 1× across 1 episode
- 7 No Experience Necessary: Why Betting on Yourself in Your Twenties is the Best Decision You'll Ever MakeRonan Harari · 1× across 1 episode
- 8 Nursery StyleSerena Dugan and Lily Kanter · 1× across 1 episode
- 9 Obviously AwesomeApril Dunford · 1× across 1 episode
- 10 Pets Are FamilyErica Sinner · 1× across 1 episode PA
- 11 The BibleVarious Authors - Compiled by Mark T · 1× across 1 episode
- 12 The Biochemistry of Infant Formula Manufacturing Practicesunknown · 1× across 1 episode TB
- 13 The Birth of a BrandBrian Smith · 1× across 1 episode
- 14 The E-Myth RevisitedMichael E. Gerber · 1× across 1 episode
- 15 The Hard Thing About Hard ThingsBen Horowitz · 1× across 1 episode
- 16 The Innovator's DilemmaClayton Christensen · 1× across 1 episode
- 1 The 4-Hour WorkweekTimothy Ferriss · 8× across 8 episodes
- 2 How I Built ThisGuy Raz · 6× across 6 episodes
- 3 The BibleVarious Authors - Compiled by Mark T · 5× across 5 episodes
- 4 The Lean StartupEric Ries · 5× across 5 episodes
- 5 Book of MormonJoseph Smith · 3× across 3 episodes
- 6 OriginalsAdam Grant · 3× across 3 episodes
- 7 Think and Grow RichNapoleon Hill · 3× across 3 episodes
- 8 Against All GrainDanielle Walker · 2× across 2 episodes
- 9 American Prometheus: The Triumph and Tragedy of J. Robert OppenheimerKai Bird and Martin J. Sherwin · 2× across 2 episodes
- 10 Blue Ocean StrategyW. Chan Kim and Renée Mauborgne · 2× across 2 episodes
- 11 Breaking the Vicious CycleElaine Gottschall · 2× across 2 episodes
- 12 Burn RateAndy Dunn · 2× across 2 episodes
- 13 Caste: The Origins of Our DiscontentsIsabel Wilkerson · 2× across 2 episodes
- 14 Daring GreatlyBrené Brown · 2× across 2 episodes
- 15 Diet for a Small PlanetFrances Moore Lappé · 2× across 2 episodes
- 16 Driven to DistractionDr. Hallowell · 2× across 2 episodes
- 17 Ego Is the EnemyRyan Holiday · 2× across 2 episodes
- 18 Europe Through the Back DoorRick Steves · 2× across 2 episodes
- 19 FoundationIsaac Asimov · 2× across 2 episodes
- 20 Good to GreatJim Collins · 2× across 2 episodes
- 21 HTML for DummiesEd Tittel · 2× across 2 episodes
- 22 Happy Wives ClubFawn Weaver · 2× across 2 episodes
- 23 Healthy in a HurryDanielle Walker · 2× across 2 episodes
- 24 I Am InvincibleNorma Kamali · 2× across 2 episodes
- 25 Jack Daniel's LegacyUnknown · 2× across 2 episodes
- 26 Moby-DickHerman Melville · 2× across 2 episodes
- 27 Second ImpressionsSandy Lerner · 2× across 2 episodes
- 28 Start with WhySimon Sinek · 2× across 2 episodes
- 29 The 7 Habits of Highly Effective PeopleStephen Covey · 2× across 2 episodes
- 30 The E-Myth RevisitedMichael E. Gerber · 2× across 2 episodes
- 31 The Essential New York Times CookbookAmanda Hesser · 2× across 2 episodes
- 32 The Innovator's DilemmaClayton Christensen · 2× across 2 episodes
- 33 The Joy of CookingIrma S. Rombauer and Marion Rombauer Becker · 2× across 2 episodes
- 34 The Paradox of ChoiceBarry Schwartz · 2× across 2 episodes
- 35 The Sports GeneDavid Epstein · 2× across 2 episodes
- 36 Think AgainAdam Grant · 2× across 2 episodes
- 37 Travel as a Political ActRick Steves · 2× across 2 episodes
- 38 When Bad Things Happen to Good PeopleHarold S. Kushner · 2× across 2 episodes
- 39 10 Real SATsCollege Board · 1× across 1 episode
- 40 10% HappierDan Harris · 1× across 1 episode
- 41 A Truck Full of MoneyTracy Kidder · 1× across 1 episode
- 42 Across Asia on the CheapTony Wheeler · 1× across 1 episode
- 43 Against the GrainDanielle Walker · 1× across 1 episode
- 44 Alcoholics Anonymous: The Story of How More Than One Hundred Men Have Recovered from AlcoholismBill Wilson · 1× across 1 episode
- 45 All Marketers Are LiarsSeth Godin · 1× across 1 episode
- 46 Always Home: A Memoir of My Leaky LifeFanny Singer · 1× across 1 episode
- 47 American FlannelSteven Kurutz · 1× across 1 episode
- 48 Amusing Ourselves to DeathNeil Postman · 1× across 1 episode
- 49 An Abundance of KatherinesJohn Green · 1× across 1 episode
- 50 Barbarians at the GateBryan Burrough and John Helyar · 1× across 1 episode
- 51 Beyond DisruptionRenee Mauborgne · 1× across 1 episode
- 52 Bhagavad GitaUnknown · 1× across 1 episode
- 53 BibleVarious · 1× across 1 episode
- 54 Blue Ocean ShiftRenee Mauborgne · 1× across 1 episode
- 55 Born to RunBruce Springsteen · 1× across 1 episode
- 56 BossypantsTina Fey · 1× across 1 episode
- 57 Bowling AloneRobert Putnam · 1× across 1 episode
- 58 Brewing Up a BusinessSam Calagione · 1× across 1 episode
- 59 Bringing Down the HouseBen Mezrich · 1× across 1 episode
- 60 Built for a Better World: How Seventh Generation Pioneered a Movement That Changed the Purpose of BusinessJeffrey Hollander · 1× across 1 episode BF
- 61 Cars and Trucks and Things That GoRichard Scarry · 1× across 1 episode
- 62 Charlotte's WebE.B. White · 1× across 1 episode
- 63 Chicken Soup for the SoulJack Canfield and Mark Victor Hansen · 1× across 1 episode
- 64 Collected Works of Jorge Luis BorgesJorge Luis Borges · 1× across 1 episode CW
- 65 Conscious CapitalismJohn Mackey · 1× across 1 episode
- 66 Cradle to Cradle: Remaking the Way We Make ThingsWilliam McDonough and Michael Braungart · 1× across 1 episode
- 67 Crossing the ChasmGeoffrey A. Moore · 1× across 1 episode
- 68 Crush It!Gary Vaynerchuk · 1× across 1 episode
- 69 Crush It!: Why NOW Is the Time to Cash In on Your PassionGary Vaynerchuk · 1× across 1 episode
- 70 David Beckham: My SideDavid Beckham · 1× across 1 episode
- 71 Delivering HappinessTony Hsieh · 1× across 1 episode
- 72 Deschooling SocietyIvan Illich · 1× across 1 episode
- 73 Designing Web Graphics.3Linda Weinman and Bruce Heavin · 1× across 1 episode
- 74 Display of PowerDaymond John · 1× across 1 episode
- 75 Display of Power: How FUBU Changed a World of Fashion, Men, and BusinessDaymond John · 1× across 1 episode
- 76 Doing Business on the InternetUnknown · 1× across 1 episode
- 77 Drive: The Surprising Truth About What Motivates UsDaniel H. Pink · 1× across 1 episode
- 78 Driven to Distraction: Recognizing and Coping with Attention Deficit Disorder from Childhood Through AdulthoodEdward M. Hallowell and John J. Ratey · 1× across 1 episode
- 79 DuneFrank Herbert · 1× across 1 episode
- 80 Eat Plants, BitchPinky Cole · 1× across 1 episode
- 81 EcclesiastesUnknown · 1× across 1 episode
- 82 Epic Drives of the WorldTony Wheeler · 1× across 1 episode
- 83 Europe on $5 a DayArthur Frommer · 1× across 1 episode
- 84 Europe on Five Dollars a DayArthur Frommer · 1× across 1 episode
- 85 Face ForwardKevyn Aucoin · 1× across 1 episode
- 86 Fire on the PrairieGary Rivlin · 1× across 1 episode
- 87 Flash BoysMichael Lewis · 1× across 1 episode
- 88 Franchising For DummiesDave Thomas · 1× across 1 episode
- 89 Friday Night Lights: A Town, a Team, a DreamH. G. Bissinger · 1× across 1 episode
- 90 Funk & Wagnalls Standard EncyclopediaFunk & Wagnalls · 1× across 1 episode
- 91 Getting to YesRoger Fisher and William Ury · 1× across 1 episode
- 92 Give and TakeAdam Grant · 1× across 1 episode
- 93 Gravity and GracePeter Sterios · 1× across 1 episode
- 94 Great by ChoiceJim Collins · 1× across 1 episode
- 95 Grit: The Power of Passion and PerseveranceAngela Duckworth · 1× across 1 episode
- 96 Growing Gourmet and Medicinal MushroomsPaul Stamets · 1× across 1 episode
- 97 Guns, Germs, and SteelJared Diamond · 1× across 1 episode
- 98 Harry PotterJ.K. Rowling · 1× across 1 episode
- 99 Harry Potter and the Sorcerer's StoneJ.K. Rowling · 1× across 1 episode
- 100 Harry Potter seriesJ.K. Rowling · 1× across 1 episode
Dell Computers: Michael Dell. The College Dropout Who Took on IBM (2018)
0:00 / 46:48
Airbnb CEO Brian Chesky: “I Was a Great Founder and a Terrible CEO”
0:00 / 75:37
Advice Line with Tope Awotona of Calendly
0:00 / 60:48
FIGS: Trina Spear and Heather Hasson. The $2.5 Billion Scrubs Brand That Investors Said Would Never Work
0:00 / 71:37
Advice Line with Seth Berkowitz of Insomnia Cookies
0:00 / 39:34
Sweet Loren’s: Loren Castle. How A Recipe Makeover Built a National Cookie Brand
0:00 / 64:39
Advice Line with Tara Bosch of SmartSweets
0:00 / 46:13
The 4-Hour Workweek
Timothy Ferriss
i had listened to that tim ferris was on when he was talking about how he was marketing his book the four hour work week ▶ tap to play from here
Alamo Drafthouse Cinema: Tim and Karrie League (2023)
0:00 / 76:50
Advice Line with Nick Green of Thrive Market
0:00 / 44:00
The 80/20 Principle
Richard Koch
i'm sure you've heard of the eighty twenty principle ▶ tap to play from here
10 Years of How I Built This: A Decade of Innovation, Risk and Reinvention
0:00 / 70:20
Advice Line with Scott Tannen of Boll & Branch and Jamie Siminoff of Ring (2025)
0:00 / 43:31
Seventh Generation: Alan Newman and Jeffrey Hollender. A Partnership that Flourished—until it Failed. (2021)
0:00 / 91:16
Deschooling Society
Ivan Illich
i read an amazing book by ivan illich who's an educational philosopher called de schooling society ▶ tap to play from here
How to Make the World a Better Place
Jeffrey Hollander
you decided to write a book called how to make the world a better place which is great ▶ tap to play from here
Advice Line with Danny Meyer of Shake Shack
0:00 / 41:58
Banza: Brian Rudolph. The Chickpea Pasta That Nearly Turned to Mush
0:00 / 58:30
Advice Line with Michelle Wahler of Beyond Yoga
0:00 / 41:02
Thrive Causemetics: Karissa Bodnar. How $150 a Day in Sales Turned into a $150 Million Beauty Business with a Mission
0:00 / 48:18
Advice Line with Kip Tindell of The Container Store
0:00 / 38:50
Bogg Bag: Kim Vaccarella. The $100 Million Business She Almost Abandoned
0:00 / 83:26
Advice Line with Ben Goodwin of Olipop
0:00 / 48:01
Late July Snacks: Nicole Bernard Dawes. Crackers and Cookies were Failing… Tortilla Chips Saved Them
0:00 / 80:39
Loading more episodes…
We value your privacy
Bookmenti uses a small set of cookies. Essential ones make the site work, like remembering the choice you make right here. Analytics cookies help us understand which pages help people find books, so we can improve the site. We show no ads and never sell data.
You can change or withdraw your choice at any time via "Cookie settings" in the footer.