← back
Cover of The Challenger Customer by Matt Dixon

The Challenger Customer

Matt Dixon · 2011
Mentioned 2 times across 1 podcast · 2023–2024
Mention timeline2 mentions
20232024
Where it's mentioned
The surprising truth about what closes deals: Insights from 2.5m sales conversations | Matt Dixon (author of The Challenger Sale and The JOLT Effect)
Lenny's Podcast: Product | Career | Growth · May 2024 · 49:13
in that book we talk about a case from a company called dent splai ▶ tap to hear this moment · 3s
A step-by-step guide to crafting a sales pitch that wins | April Dunford (author of Obviously Awesome and Sales Pitch)
Lenny's Podcast: Product | Career | Growth · Oct 2023 · 76:35
and there was a a companion book to that called the challenger customer ▶ tap to hear this moment · 3s