Mention timeline18 mentions
20182026
Where it's mentioned
2026
How to Get People to Say Yes | Ryan Serhant
The Knowledge Project · Oct 2026 · 7:22
“like in the art of war they don't know what to do and it makes them double down their focus on you ”
Archive: Rosalind Franklin
In Our Time · Sep 2026 · 46:45
“next week we'll be discussing the ancient chinese warrior and philosopher sun tzu known as the author of the art of war ”
Stop Doing Things the Hard Way with Dr. Angela Duckworth
The Happiness Lab with Dr. Laurie Santos · Sep 2026 · 4:38
“sun tzu the ancient chinese general who wrote down the principles of battle into the art of war said you know it's foolish to try to beat an enemy through brute strength ”
Ex-Gang Member: What Makes A Violent Man Change? - Johnny Chang - #1140
Modern Wisdom · Aug 2026 · 45:03
“he's like you should read this and he brought me i remember it was like the art of war um with um general san tzu and he's like these are your people bro you should read this ”
Dr. Julie Gurner — Ultra Successful (Infinite Loops Classics)
Infinite Loops · Aug 2026 · 81:11
“sun tzu who wrote the art of war ”
BONUS | Books You Can Finish In One Sitting (And Actually Remember)
The Daily Stoic · Apr 2026 · 5:29
“if you haven't read the art of war you should also read that ”
#415 How Elon Thinks
Founders · Mar 2026 · 14:55
“in sun tzu's art of war there should have been a chapter saying if you have a decisive technology advantage you can win with minimal casualties to your side ” ▶ tap to hear this moment · 8s
2025
An operator’s guide to product strategy | Chandra Janakiraman (CPO at VRChat, ex-Meta, Headspace, Zynga)
Lenny's Podcast: Product | Career | Growth · Jan 2025 · 11:20
“plenty of excellent materials on strategy you know from ancient sort of texts like the art of war from sun tzu ” ▶ tap to hear this moment · 7s
2024
The Leading Body Language & Behaviour Expert: Manipulation Tricks The Military Use! 5 Signs Someone Is Lying To You! This Is Making You Less Likeable - Chase Hughes
The Diary Of A CEO with Steven Bartlett · Dec 2024 · 74:59
“in the art of war they say give your opponent a golden bridge ” ▶ tap to hear this moment · 3s
#761: General Stanley McChrystal and Liv Boeree
The Tim Ferriss Show · Aug 2024 · 30:42
“they read sun tzu art of war and they think of their business is very high stakes ” ▶ tap to hear this moment · 5s
#337 Napoleon's Maxims and Strategy
Founders · Feb 2024 · 4:05
“containing the art of war by sun tzu uh written in five hundred b c ” ▶ tap to hear this moment · 4s
2022
Category creation and brand building | Barbra Gago (Pando, Miro, Greenhouse, Culture Amp)
Lenny's Podcast: Product | Career | Growth · Oct 2022 · 51:48
“i love the art of war just as like strategic thinking ” ▶ tap to hear this moment · 4s
#617: In Case You Missed It: July 2022 Recap of "The Tim Ferriss Show"
The Tim Ferriss Show · Aug 2022 · 19:55
“it's the single most influential book on war written since sun tzu's art of war ” ▶ tap to hear this moment · 6s
#608: Signal Over Noise with Noah Feldman — The War in Ukraine (Recap and Predictions), The Machiavelli of Maryland, Best Books to Understand Geopolitics, The Battles for Free Speech on Social Media, Metaverse Challenges, and More
The Tim Ferriss Show · Jul 2022 · 48:59
“it's the single most influential book on war written since sun tzu's art of war ” ▶ tap to hear this moment · 6s
#600: Jason Portnoy of PayPal, Palantir, and More — Porn Addiction, The Corrosiveness of Secrets, Healing Wounds, Escaping Shame Cycles, and Books to Change Your Life
The Tim Ferriss Show · Jun 2022 · 19:22
“i remember i read the art of war ” ▶ tap to hear this moment · 3s
2019
Zack Kanter – All Things Business - [Invest Like the Best, EP.142]
Invest Like the Best with Patrick O'Shaughnessy · Aug 2019 · 39:32
“since the art of war by sun tzu twenty five hundred years ago ” ▶ tap to hear this moment · 3s
#53 Who Is Michael Ovitz?
Founders · Jan 2019 · 60:47
“at staff meetings and retreats i began to talk about the philosophy of the chinese general and military strategist sun tzu whose art of war i'd read in college ” ▶ tap to hear this moment · 8s
2018
Season 3, Episode 5: Alibaba
Acquired · Sep 2018 · 96:19
“sunsu's the art of war which is fantastic ” ▶ tap to hear this moment · 2s
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