“and i gotta say the best marketing textbook ever is dan and chip heath's made to sti ” ▶ tap to hear this moment · 5s
“both also wrote decisive and made mistake and moments ” ▶ tap to hear this moment · 3s
“so there is this um mental model that i use from made to stick where they'll tell you like lenny think of everything in the world that is orange ” ▶ tap to hear this moment · 10s
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