Blue Ocean Strategy

“blue ocean strategy the best businesses the most successful businesses ”

“we've heard this before i mean again you mentioned like blue ocean strategy employee and entrepreneurial time ”

“you've read the blue ocean strategy like employee time versus entrepreneur time ”

“there's another book that i rave about that we carry here in the store called blue ocean strategy ”

“and then you know maybe like crossing the chasm or inside the tornado so if you if you had the time and you could be like locked in a a a a room and read like six books if you if you read that you will be able to predict a hundred percent of things that happen in technology ” ▶ tap to hear this moment · 14s

“we talked about the iconic series that her and w chan kim have produced blue ocean strategy ”

“blue ocean strategy also those are all related ”

“probably worth checking out because if you choose to compete in a crowded category you just have a harder road ahead of you so creating a category of one in a sense much like circusolated back in the day ” ▶ tap to hear this moment · 13s

“by the way the authors of blue ocean strategy a tremendously successful series of books that have come out ”

“as there's a great book called blue ocean strategy so they would call that a red ocean for me to go brute force in that ” ▶ tap to hear this moment · 6s

“so there's a book called the the blue ocean strategy i would also recommend ” ▶ tap to hear this moment · 3s

“today we're gonna meet renee moborn an economics professor at the business school in sied and coauthor of bestsellers like blue ocean strategy blue ocean shift and most recently beyond disruption ” ▶ tap to hear this moment · 12s

“let me go back let me read blue ocean strategy let me go back let me read eighty twenty ” ▶ tap to hear this moment · 4s

“so i'll just mention for people blue ocean the blue ocean strategy also a great book worth reading that gets more into this concept ” ▶ tap to hear this moment · 7s

“now these questions might seem obvious but they actually got much more traction after a book came out in 2004 called the blue ocean strategy ” ▶ tap to hear this moment · 9s

“and they compare and contrast this in this great book called um blue ocean strategy i read a few years ago ” ▶ tap to hear this moment · 5s